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WEBINAR

A Time to Serve: Thoughtful Marketing

The DMA & Sprinklr Webinar

“It’s the thought that counts.” This colloquialism has taken on new meaning since Spring 2020. To be thoughtful, sensitive and discerning for everyone’s individual needs and circumstances should be the goal of every brand experience, customer contact, advertisement and marketing campaign.   

Attend this webinar for practical advice on how to truly listen to your customers to act and engage in a meaningful and discerning way.  Our panelists will share how they achieve sustained thoughtful marketing for their brand or their customers’ brands.

Key Takeaways

  • Why customer listening at scale should be a major business initiative

  • What it takes to operationalise kindness and empathy across an organisation

  • How a thoughtful approach influences marketing strategy

  • How this approach drives up revenue and customer loyalty

Moderator:

Rachel Aldighieri
Managing Director
DMA UK

Speakers:

Charlotte Langley
Brand and Communications Director,
Bloom & Wild
Jen Brown
Director of Marketing
Sprinklr

Watch the webinar

Originally broadcast on Tuesday, March 30, 2021

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