Research & Insights
Turn customer data into powerful AI-driven insights.
Super Bowl 2024 wasn’t just a showdown between football teams, it was also the arena where top brands competed to capture the attention of millions of viewers through their memorable commercials.
Rachel Alvarez
February 11, 2024
Improve your brand image with crisis communication management. Nine out of 10 brands trust Sprinklr to manage crises. Learn more about Sprinklr.
Vincent Washington, Priyanka Malik
February 2, 2024
Unlock the potential of social media conversions and learn how to transform online interactions into meaningful results.
Aishwarya Suresh
December 20, 2023
Read all about Sprinklr’s latest integration with Podchaser to help its customers listen to and measure conversations happening on podcasts.
Naveen Mahadevan
July 27, 2023
Take inspiration from these 7 social media campaign examples and grab more eyeballs with effective social media marketing and strategy. Go big on creativity.
Surbhi Goyal
February 21, 2023
Uncover the top PR KPIs and metrics that you need to track in 2023. Measure your programs objectively and generate the desired ROI from public relations.
Pradeep Kumar
January 17, 2023
We used Sprinklr’s Social Listening to analyze over 7 million conversations and 20 top fashion designer social accounts to capture insights around the most discussed fashion events during the last quarter of 2022.
Hippolyte Petit
January 13, 2023
A complete guide to Facebook monitoring to help you monitor your brand mentions, industry mentions, and conversations around your brand and competitors.
Mudit Mamodia
January 12, 2023
Social Listening can get you tons of actionable customer insights from an ocean of digital conversations while complying with all data and privacy regulations. Read more.
Nafis Hasan
October 20, 2022
Social Listening can help you listen to your real-time customer conversations, identify top retail trends & convert them into actionable insights.
Siddharth Rathore
September 2, 2022
A series of negative reviews on X, formerly Twitter or Instagram can lead to a PR crisis, making customers lose interest in your brand. So, how to rebuild your brand image when a PR crisis hits you?
Ashmita Tamta
August 25, 2022
Customers interacting with your brand on social channels expect you to listen, engage, and respond to them. Millions of conversations happen every day on the internet.
Ashmita Tamta
August 22, 2022