As a result of the changing world, luxury businesses are facing new challenges. With the closure of physical retail shops, retail brands have had to move away from in-store businesses to embrace the world of ecommerce. Moreover, the expansion of the market to the east of Asia and the growing appetite of the Gen Z & Y have definitely turned luxury brands into digital brands.
Register to watch this webinar, where expert presenters from Montblanc, Piaget and Sprinklr discuss how leading brands try to meet the expectations of their evolving consumer needs in new ways. You will learn:
How to integrate modern engagement with traditional channels
How to use digital channels to shape today’s customer experience
How to leverage Media to reach new customer segments
How to align brand voice with customer expectations in order to grow revenue